# Apple loses top phonemaker spot to Samsung

> In the first quarter of 2024, Apple faced a 10% decline in smartphone shipments, losing its top spot to Samsung, which now holds 20.8% of the market. This drop follows Apple's strong performance in the previous quarter…

Published: 2024-06-25 · Desk: Business · Source: Reuters

In the first quarter of 2024, Apple faced a 10% decline in smartphone shipments, losing its top spot to Samsung, which now holds 20.8% of the market. This drop follows Apple's strong performance in the previous quarter when it briefly surpassed Samsung. The iPhone-maker's global shipments reached 50.1 million units, down from 55.4 million a year earlier. In China, Apple experienced a 2.1% shrinkage in shipments due to restrictions from Chinese companies and government agencies. Looking ahead, Apple's Worldwide Developers Conference in June will focus on software updates, while investors are eager for news on its AI developments after losing its title as the world's most valuable company to Microsoft.

Original reporting: https://www.reuters.com/technology/apple-loses-top-phonemaker-spot-samsung-iphone-shipments-drop-idc-says-2024-04-15/
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